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Welcome to Inkfire Studios
Soon you will have access to all the creative and dynamic solutions we have been crafting for business owners, artisans, publishers, service providers, and professionals across diverse roles and industries for more than a decade.
Please hang tight while I get this website up to date with new resources, portfolio, and information to help you get right to the heart of your questions. I have been helping businesses control costs and increase revenue since 2010 and things are heating up. Society and business are changing rapidly and Inkfire Studios is built to help navigate the waters. New service and technology offerings are also on the horizon.
My clients appreciate that I make things easier. Always the same guy. Always here to talk through any questions or concerns. I keep it informative, professional, and fun. Questions are free. Answers are usually better than you expect.
Call or text me any time,
Ben Cohn
President of Inkfire Studios
614 465-3473614 INK-FIRE
Contact Us
Process
Strategy
Vital Context and Details
The first step to any great marketing campaign is knowing what you want to accomplish. Understanding where you are and knowing where you want to be allows us to really focus on the activities that are driving success. So we start with a comprehensive breakdown of your current marketing efforts and establish realistic benchmarks and goals. Then we identify your target audiences and engagement opportunities. Once we know who we’re talking to, then we get to deliver some awesome content to them!
A successful inbound marketing campaign begins with a winning strategy and game plan. We begin this process by doing a complete review of your current marketing efforts. This allows us to establish benchmarks and guides us in setting realistic marketing and sales goals for your inbound marketing campaign. We also identify your target audiences and find the best way to reach them online. Then we create a winning strategy based on your goals, budget and time-line.
Wireframe
The rough draft of your website
After we identify our market, it’s time to engage them with high quality content. High quality educates, engages, delivers value, commands a response and increases the visibility and integrity of your brand. We design thoughtful and visually stunning content in the form of website pages, blog posts, Ebooks, Convention , videos, webinars, info-graphics, slide shows, podcasts, and more. Because we have identified your prospect’s needs, we can create content that is tied to answering their questions, solving their problems and helping them build their businesses. Providing value to your prospects through expert content creation increases your credibility and their level of engagement with your brand.
By creating remarkable content that educates and engages your prospects, we will establish your brand as a thought leader in your industry. This content can be in the form of website pages, blog posts, Ebooks, guides, videos, webinars, info-graphics, slide shows, podcasts, and more. Because we have identified your prospect’s needs, we can create content that is tied to answering their questions, solving their problems and helping them build their businesses. Providing value to your prospects through expert content creation increases your credibility and their level of engagement with your brand.
Website Proof
Time for a Test Drive
This is where the details make the difference. We take all your input about your company and your customer profiles and design a beautiful tool for growing your business. You will get the full feel for the colors and images that will impact your customers’ decisions. The proof is to eliminate unwanted surprises and ensure your expectations are met. Once you approve the proof, we can start developing your website!
Development
Coding and Testing
Step four is where we actually code your new website. It takes a lot to move from the design proof to a website that works online. In addition to coding your new website, we are also testing additional elements like forms, sliders, image galleries and social media links to make sure everything is working properly. We also test your responsive website to be mobile-friendly, and functional on all of the major mobile devices and browsers. After everything has been approved and tested, it’s time to GO LIVE and show it off! Of course, we take care of all that. And once your site goes live, you still get help and support from of Inkfire Studios. All you have to do is enjoy your site and focus on what you do best!